BMW of New London
BMW of New London
543 Colman Street
New London, CT 06320
Sales & Service: (860) 447-3141

The mission of the management and staff of BMW of New London is to sell and service quality automobiles in a manner and atmosphere that exceeds the customer’s expectations.

Our business philosophy emphasizes trying to do the right thing for our customers enabling a win-win situation between customer and dealer.

Our concentrated efforts and high level of expertise and training enables us to provide the best possible service.

We take pride in our sense of being a good corporate citizen through donations, sponsored events and community involvement. We have helped to benefit the Susan G. Komen Breast Cancer Foundation, Lawrence and Memorial Hospital Charity Golf Tournament(Platinum Sponsor), support the New London Policemen Benevolent Fund, sponsors of the New London Policemen’s Ball as well as the Fire Department, donate new cars to the graduation class committees for both New London and Waterford High School, a member of the corporation is a Kiwanis Club member, sponsored advertising for both local synagogues and catholic churches, and we have several people who are member of the New London Elks.

The above represents the standards by which we choose to be measured. By employing quality individuals with character, integrity and expertise we strive to become a standard for which other dealers try to emulate.

BMW of New London strives to give our clients the best in customer service by providing quality automobiles, a quality retail store, quality service and quality parts. We learn and grow as a dealership family from our customer’s and internal perspectives. This enables us to provide excellence to our clients. Our vision is to be the best dealers in New England. Having an excellent business foundation in place we feel this is an expectation that is achievable. We value and honor our client so that we may be their dealer for generations to come.
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